HOW TO WRITE A PERFECT SUBJECT LINE AND TRIPLE YOUR EMAIL OPEN RATES?


Welcome to part-6 of the email marketing mastery series, in this article I'll show you how to write a perfect subject line and boost your email marketing campaigns with real examples. So let's dive in,

EMAIL MARKETING MASTERY PART- 6



WHY DO WE NEED TO WRITE THE PERFECT SUBJECT LINE?

Because subject lines in your emails are one of the most important factors to increase the open rate! whenever you receive an email you will first notice the subject line if the subject line grabs your attention then you'll open the email. Without wasting time ill make the things simple just keep in mind the ABC rule.


WHAT IS ABC RULE?

A- Attention
B- Benefit
C- Curiosity

A is for attention so you need to grab attention with your subject line, B stands for Benefit what are you going to benefit the email receiver with this email and C stands for Curiosity you need to simulate curiosity & motivate people to open your email. This is what the ABC rule is all for.


REAL EXAMPLE 1 NICHE-BASED


Email marketer? 3 secret tips to boost conversions­čśÄ

Email marketer? - ATTENTION

Boost conversions - BENEFITS

3 secret tips - CURIOSITY

You can also test your subject line in sendcheckit.com or emailsubjectlinerader.com


REAL EXAMPLE 2 IS BASED ON TRENDING

Stuck in your room? 10 ideas to work from your bedroom­čś▓

Stuck in your room? - ATTENTION

Work from your bedroom - BENEFIT

10 ideas - CURIOSITY

You can simply use whatever trending now in society to grab attention easily and also using emojis can increase the chances of curiosity.


REAL EXAMPLE 3 FOR AN ONLINE INSTRUCTOR

Hello Mike: Check out how to get more course sales­čĹŹ

Hello Mike - ATTENTION

Get more course sales - BENEFIT

Check out how to - CURIOSITY

REAL EXAMPLE 4 IF YOU HAVE A GOOD FOLLOWERS BASE


How to grow your blog fast?

Remember always use this if you have a good followers base and if they are following you then they'll definitely open your email with this subject line!


So after these, there are some more subject lines which you must be addressed as an urgent subject line, lets see the example


URGENT SUBJECT LINES


2 DAYS LEFT TO REGISTER

Use this when you have a Sale going on or you have a webinar or a new service on sale 


Don't miss these great deals

Use this when you have an offer to make 

Next 24 hours: 50% on anything

That's it these are the urgent subject lines and always test your subject lines in the above websites so you can get a clear view of what to use.

Adding some words or signs like HURRY! can reduce your score in the subject line tester.

So before sending an email anything always check your subject lines. These are not the exact ones that you have to send I am just giving you an idea to test yourself with different subject lines and use accordingly that suits your business.

SUMMARY


Also if you are struggling with sending emails to your clients check out these free email templates

  • WHAT IS A PERFECT SUBJECT LINE?
  • HOW TO WRITE A PERFECT SUBJECT LINE?
  • WHAT IS ABC RULE?
  • REAL EXAMPLES
  • URGENT SUBJECT LINES

After testing these you will be able to write a perfect subject line and triple your email open rates. Comment below your fav subject line and also subscribe to my email list to get notified of the new articles, E-books, free services, or products.

Download the free ebook on DIGITAL MARKETING THE BEGINNERS GUIDE by our own sparkitonline experiences.


KEEP LEARNING! KEEP GROWING!